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About Nature's Path

Dian Fossey Gorilla Fund

Following North America’s lead we’ve also decided to adopt the Dian Fossey Gorilla fund as our deserving children’s cereals charity partner, whereby 1% of all future UK children’s cereal sales will be used to help save our planet’s largest remaining primate.

With barely 100,000 of these magnificent creatures now left in the shrinking rainforests of Central Africa, it's the Dian Fossey Gorilla fund that have worked night and day to remind us what a poorer world we'd inhabit without our most noble of distant relatives.

FACT: Human and gorilla DNA is 98%-99% identical!

Predictably local human poverty sits at the heart of the gorilla's heartbreaking plight. This is a charity that’s totally committed to gorilla conservation, resisting habitat destruction, tackling poaching, fostering orphans and educating locals about why they must stand up for their ‘in peril’ neighbours.

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